With the growing need to manage data and its silos and at the same time maintain assertive communication with their customers, the Marketing and Customer Service teams are faced with a major challenge in managing data and achieving this assertiveness in communicating with their customers.

To respond to this topic, I would like to present a session addressing the adoption of Dynamics Customer Insights as a data manager connected with Dynamics 365 Marketing for marketing and connected to Dynamics 365 Customer Service and Omnichannel in customer relations.

To present the potential of having data centralized and focused on customer registration.