Successful products don’t happen by chance - they’re built through a combination of deep customer understanding and the strategic use of data. This session delves into how real-world organizations have leveraged customer insights and key metrics to shape product roadmaps, enhance user satisfaction, and achieve measurable business success.

Through engaging examples and firsthand experiences, you’ll explore how to:
- Translate customer feedback into actionable product features and prioritize development efforts.
- Use behavioral data to uncover hidden trends and make informed decisions.
- Align product strategies with overarching business goals while navigating challenges like resource constraints, evolving priorities, and data privacy compliance.

Discover practical takeaways from projects that transformed initial ideas into thriving digital solutions. You’ll leave with a clear understanding of how to combine customer-centricity and data-driven methodologies to create impactful, scalable products that resonate with users and deliver results.

Target Audience: Product Managers, Product Owners, Digital Leaders, Developers, and Digital Business Leaders
Duration: 45–60 minutes