Umbraco is more than just a CMS—it’s the glue that holds complex digital ecosystems together. In this session, we’ll explore a real-world case study where Umbraco seamlessly connects an AMS, LMS, HubSpot, Umbraco Commerce, Umbraco Engage, Sertifier, and more.

We’ll dive into both the business impact and the architectural strategy, showing how Umbraco’s flexibility enabled deep integrations, custom commerce extensions, and first-party data orchestration. This hybrid talk will balance technical insights with real business outcomes, demonstrating how Umbraco can streamline workflows, enhance user experiences, and drive measurable success.

If you’re looking to bridge the gap between strategy and implementation, this session will challenge your perspective on how Umbraco powers more than just content—it powers transformation.

Umbraco US Festival 2025