Session

🔥 Generative UI: The Future of Frontend (And Why You Should Care)

Generative UI is already changing how we build frontends. We’re moving away from fixed, one-size-fits-all interfaces toward experiences that can adapt to users in real time. With tools like OpenAI’s App SDK, Google’s A2UI, and other emerging frameworks, UIs can now respond, adjust, and evolve based on context and user intent.

In this talk, we’ll look at what this shift means for frontend developers today. We’ll explore why modular approaches—such as Micro-Frontends, UI MCPs, and modern tooling—are becoming essential for building apps that work well with generative systems. You’ll learn the skills needed to design flexible, resilient interfaces, see practical examples of Generative UI in action, and understand how to use these technologies in a safe, realistic, and maintainable way.

Generative UI is here—the future of frontend where interfaces adapt in real time. This talk shows how AI-driven UIs, powered by modular designs like Micro-Frontends and UI MCP, can create apps that think, respond, and evolve with users.

Daniel Ostrovsky

UI/UX Architect at Payoneer | AI Architect | Full Cycle Development Expert | Public Speaker | Open Source Contributor |

Tel Aviv, Israel

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