What if your next Microsoft-certified Power BI Data Analyst is already in your business unit?
How do you guide enthusiastic users from casual report builders to confident, certified analysts?

At Autoliv, we designed an upskilling journey that turned everyday business users into a thriving community of Power BI experts. In this session, you'll see how we combined guided learning, self-paced study, and competency-based milestones to create measurable growth in data literacy and self-service analytics.

You'll walk away with a repeatable roadmap for your own company, including how we:

✅ leveraged free and low-cost learning content, Microsoft community programs, and official competitions,
✅ used free Microsoft learning programs, community challenges, user groups, and external events to boost engagement
✅ ran internal hackathons and friendly challenges to sustain excitement
✅ built a clear path to Microsoft's Power BI Data Analyst certification

Whether you're starting from scratch or looking to energize an existing BI community, this case study delivers practical steps to build a culture where business users level up and data truly drives decisions.

Target audience: Business leaders, BI managers, Power BI champions, Community of Practice (CoP) leaders
Session duration: 30 - 40 minutes
Session Level: Beginner (100)