Session
Guerrilla Marketing – Lower Spend, Bigger Impact – Let’s Go!
Are you looking to break out of delivering the ‘same old, same old’ predictable marketing content? If you want to lower your spend, get results, and make a ripple in the market, this session is for you.
Agenda
1. Imagination and creativity vs big budgets
2. What is guerilla marketing?
3. Types of guerilla marketing
4. Using ambient marketing
5. Testing your idea to avoid unintended consequences
6. Value vs Viral
7. Examples of WOW guerrilla campaigns to inspire your brand
8. Interactive brainstorming ideas for our ecosystem
9. Q & A
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