Why do technology projects fail at a much higher rate than construction, engineering, or even aerospace projects? Most tech projects don’t fail because the idea was bad, they fail because we suffocate them with ego, chaos, and constant shifts in direction. This session exposes the quiet, everyday behaviors that destroy good work and argues for a Project Bill of Rights: a simple, unapologetic framework that protects the project from the humans running it. You’ll walk away knowing exactly why projects die, and how to finally give yours the defense, protection, and environment it needs to live. Your project deserves to live and have its rights defended.