Session
Through the Lens: Applying Photography Principles to Power BI Reports
Ever opened a Power BI report and thought, “Where am I supposed to look?” Just like a photo with no focus or too much going on, reports can quickly overwhelm users when design takes a back seat. The result? Missed insights, frustrated stakeholders, and reports that don’t get used.
But here’s the twist: Great photography isn’t just about capturing moments—it’s about composition, balance, contrast, and guiding the viewer’s eye. And the same principles that make a photograph powerful can transform Power BI reports from cluttered and confusing into clear, engaging, and user-friendly visual stories.
In this session, we’ll borrow lessons from photography to rethink how we approach report design in Power BI. You'll learn about:
- Composition & Framing – Arrange visuals with intention and flow
- Balance & Symmetry – Design layouts that feel natural and focused
- Light & Contrast – Use color and contrast to draw attention where it counts.
Whether you have a passion for photography or just want to improve your report design skills, this session will help you see your reports through a new lens—and design them to truly connect with your users.

Elena Drakulevska
Power BI meets UX Design | MoonStory 🌙 | Microsoft MVP Data Platform
Vienna, Austria
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