Session

AI-Powered Digital Marketing: Real-World Applications & Business Impact

AI is reshaping how businesses engage audiences, automate processes, and drive growth. This session is designed for developers, AI enthusiasts, and business professionals eager to bridge AI technology with practical applications.

We’ll explore how AI-powered tools like OpenAI’s models, Gemini, and NLP are transforming digital marketing and customer engagement through:

✅ AI-driven content generation & personalization
✅ Chatbot development for real-time customer interaction
✅ Predictive analytics for smarter decision-making
✅ AI in lead generation & audience targeting

This is a hands-on session featuring real-life case studies from e-commerce, finance, and SMEs, showcasing how AI is boosting sales, optimizing campaigns, and enhancing user experiences.

- Why This Matters
AI isn’t just for tech giants—businesses of all sizes can leverage it for better marketing strategies, automation, and ROI. This session provides practical takeaways that attendees can implement immediately.

- About Me
I’m a digital marketing strategist and AI entrepreneur, running Pemanis Solution, an AI-powered digital marketing agency. I specialize in integrating AI into business strategies to enhance engagement, automation, and results.

Having spoken at Microsoft Power Platform events, IWD panels, and AI summits, I’m passionate about empowering businesses and professionals to harness AI’s full potential.

I’d love to bring this knowledge to the Global AI Bootcamp community and contribute to impactful discussions. Looking forward to the opportunity!

Emily Maina

Founder & Digital Marketing Strategist: Inspiring Success through AI-Driven Insights, Dynamic Public Speaking, and Expert Training in Digital Marketing, Linux, and Career Development.

Nairobi, Kenya

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