When it comes to eating, taste is only part of the equation. Food that is plated and presented well is more attractive to customers and can set the tone for the restaurant. Data can be regarded the same way, but the prevailing practice in data storytelling can often result in cramming a multitude of information onto the page in a cluttered manner which can significantly impact system performance, and user appetite!

This session illustrates the art of crafting engaging stories with Oracle Analytics. It includes a thorough comparison between Analytics Classic and Data Visualization along with discussions on good practices for understanding end-user requirements, choosing meaningful content, creating effective visualisations, and designing attractive dashboard layouts. The content covers both optimal and suboptimal practices, emphasising the importance of avoiding certain features. Additionally, there is a focus on designing stories that seamlessly function on mobile devices and automating repetitive tasks.