Creating an effective application security (AppSec) program from the ground up can seem daunting, but with the right strategies, you can build a program that drives real impact, gains internal support, and keeps your organization secure.
This talk will guide you through the essentials of launching and scaling an AppSec program, covering where to begin, how to prioritize key security measures, and ways to gain buy-in across teams. We'll explore how to identify impactful initiatives that align with your organization’s goals, set measurable objectives, and monitor meaningful metrics that show progress and highlight value. By the end of this session, you’ll walk away with a clear framework for developing a robust AppSec program that not only protects your applications but also aligns with broader business objectives.