Session
What makes a good data strategy?
Every organisation says they want to be “data-driven,” but many find themselves drowning in reports, fragmented systems, and reactive firefighting. A truly effective data strategy is more than a vision statement, it’s a blueprint that connects data to measurable business value, embeds trust, and enables innovation.
In this session, we’ll explore the essential ingredients of a successful data strategy, with a focus on how Microsoft technologies can help bring it to life. From establishing strong governance frameworks to building a unified architecture on Azure and Microsoft Fabric, we’ll show how organisations can create a “single version of the truth” that supports compliance, efficiency, and decision-making. We’ll also discuss the cultural dimension—how to move beyond spreadsheets and silos to foster adoption, self-service with Power BI, and confidence in data at every level.
Attendees will leave with a clear understanding of:
The core pillars of a modern data strategy: governance, efficiency, insight, assurance, and innovation
How Microsoft’s data ecosystem (Azure, Fabric, Power BI, Synapse, and AI/ML) can underpin these pillars
Practical steps to link strategy to business outcomes and avoid the pitfalls of “data for data’s sake.”
Whether you’re a CIO, data leader, or IT manager, this session will help you rethink how to align people, process, and technology into a strategy that delivers long-term value.

Gethyn Ellis
SQL Server Consultant and Trainer
Wolverhampton, United Kingdom
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