Session

AI & Brand Content: Transforming Marketing Strategies in the Digital Age

Artificial Intelligence is reshaping how brands create, distribute, and personalize content. In this session, I share insights on how businesses can leverage AI tools to enhance their content strategies, drive engagement, and build stronger connections with their audiences. We’ll explore practical applications of AI in content creation, automation, personalization, and discuss real-world examples of brands leading the way in AI-powered marketing.

Delivered at EMEC Expo 2023 — The Leading Digital & Technology Exhibition in Morocco

Target Audience: Marketing professionals, content creators, brand managers, and digital strategists

Preferred session duration: 45-60 minutes

Presentation available in Arabic, French, or English

No technical background required

Ghassan Benchiheb

Founder & Managing Director, Social Plus | Founder, Tahaqaq Morocco | AI Enthusiast | Digital Strategist | Former Advisor to Moroccan Government | IVLP Alumnus | Speaker & Trainer

Rabat, Morocco

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