Session

Why Product Coaching is Hard

As Agile Coaches, we help teams become high-performing but often, key collaborations with Product Owners and Product Managers remain a challenge. Often Product Owners and Product Managers show up only just before a release or when there is a customer-facing problem. Engineers are left to guess how to ‘Build the Right Thing," leading to re-work, and sometimes actual product failure. Enter Product Coaching and Product Thinking.

Even when Product Coaches do their best, Product Thinking commonly stalls in large and medium sized organizations. As Product Coaching becomes more integral to success, Agile Coaches must also effectively coach, guide, and influence removing the systemic barriers to Product Thinking.

This workshop provides Agile Coaches and Leaders with foundational knowledge of Product Thinking, and introduces key Organizational barriers and mitigations, with practical tools and tips to employ when called to coach Product Owners, Product Managers, and Product Leaders.

Holly Bielawa

Head of Coaching and Consulting, Jeff Patton & Associates

Ann Arbor, Michigan, United States

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