Session

Data Science Meets Pricing Theory: Generating Quick WIns and Lasting Value in Pricing Analytics

Pricing optimization can often capture more value than any other data science or analytics project or product for an organization. However, because of complexity, uncertainty, and risk aversion, many organizations are timid in their approach to apply machine learning to their pricing strategy. After walking through the foundational frameworks of pricing theory, we will apply standard machine learning models to optimize and inform our product's price.

Jacob Miller

Data Strategist at Data Formed

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