Until a few years ago, technological limitations made it hard for most companies to generate insights from most of the data it produces. Businesses had to rely on traditional data warehouses not always suited to managing the high volumes of structured and unstructured data available to support better decision-making and optimization of customer-facing products, services, and features. However, recent advances in technology are not only creating more powerful capabilities to manage and analyze data, but also making them much more accessible to everyone with the help of open source initiatives and self-service tools.



As a result, in the current business environment using data to its full potential is much more about identifying and following through with high-value opportunities than it is about deploying technology. And that’s where business analysts in general and technical IT BAs in particular can find a big opening to elevate their roles within their organizations." -- The Critical Role BAs Can Play in Companies Using Advanced Analytics", The Modern Analyst blog.


In this session, the Atlanta IIBA Chapter's VP of Professional Development (Jaleann McClurg) will bring her experience in the Data Analytics space to help you understand how you can leverage your current BA skills to "find your seat at the table" in this fast-growing area of the Business Analysis world.

A 2021 International Institute of Business Analysis (IIBA) survey noted that BAs can make a huge difference in the success of data analytics projects in several ways:
1) driving the analysis itself
2) serve as a partner with business leaders and data science experts
3) ensure that a solid business case and outcomes are defined for the project.

If you are interested in raising your abilities and your stature within your company in this arena, this is the presentation for you.

The market forces of cloud computing, IoT, digital transformation, value- driven analysis and data science are brewing the perfect storm to position BA for becoming proxy data scientist in absence of skilled resources. This presentation will discuss resources for BA up skilling and also present a blueprint of how BA role intersects data scientist role and why BA is well positioned to play a seat at the table becoming a trusted advisor of the business. Jaleann will discuss distinct skillsets for data science roles to keep in mind on your growth plans.