If you can connect with others—one-on-one, in groups, and with an audience—your sense of community improves; your ability to create teamwork increases, and your influence skyrockets. People who connect with others have better relationships, experience less conflict, and get more things done than those who cannot connect. Leaders who have learned the art of connection are able to communicate their ideas persuasively, establishing buy-in and attracting followers.

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The target audience is people who are looking for a better understanding of how to connect with people.