Many good ideas lose because they arrive as background-heavy explanations instead of decisions. This talk teaches a disciplined four-minute pitch that respects limited attention without reducing the idea to hype.
Attendees will see the four-part format applied to research recommendations, product proposals, headcount requests, process changes, and applicable professional scenarios. The talk also covers what to remove, like details that do not affect the decision, defensive qualifiers and multiple competing asks. Participants leave with a fill-in template, a rehearsal checklist, and methods for handling the two questions that usually follow: “How do you know?” and “What exactly do you need from me?” The goal is not merely brevity. It is decision clarity.

Talk Outline
• Why good ideas die in the setup
• The four-minute structure.
• Time constraints and what to focus on
• Examples applied to different professional scenarios

Key Takeaways
• A multi-part pitch structure for effective and concise communication.
• A time budget that forces prioritization without sacrificing credibility.
• Clear rules for removing irrelevant information and competing asks.
• A rehearsal method for answering evidence and resource questions after the pitch.

Why Jen Blatz Is Qualified to Speak on This Topic
Jen Blatz regularly presents research, strategy, data and recommendations to audiences with limited time and competing priorities. Her experience as a principal researcher and seasoned professional allows her to demonstrate how to preserve evidence, keep stakeholder attention, while making the ask clearer and faster.