The market for digital business transactions has matured significantly over the past decade. What was once a niche activity, buying and selling websites, SaaS products, and online media businesses, is now a mainstream asset class attracting institutional capital, strategic acquirers, and sophisticated private buyers.

In this session, Joash Boyton draws on his experience advising on digital business transactions from USD $1M to $500M to walk through the current state of the market: where deals are happening, what buyers are paying, and what separates the transactions that close cleanly from the ones that fall apart.

The session covers the key valuation drivers for digital businesses, how deal structures differ across asset types, the most common mistakes founders make when approaching a sale, and what buyers look for when evaluating acquisition targets. Joash also addresses the emerging role of AI in deal sourcing and diligence, and what it means for both sides of a transaction.

Attendees leave with a practical framework for thinking about digital business value, a clear picture of the current transaction landscape, and specific actions they can take whether they are building toward an exit or actively looking to acquire.