Session

The AI Elections: How Technology Could Shape Public Sentiment

In the age of Deepfakes and Large Language Models (LLMs), the threat of misusing AI for shaping and manipulating public sentiment has reached unprecedented levels. In this talk, we shed light on the capabilities of Artificial Intelligence (AI), and its potential implications for our societies.

As pivotal elections in both the UK and USA loom in 2024, it is important to understand the evolving landscape of political influence, particularly in the digital realm. Remembering the impact of Cambridge Analytica’s manipulation during the Brexit era serves as a reminder of how information can be distorted to sway public opinion.

In this keynote, we show the capabilities of modern AI and how they can be misused for shaping public opinion, using examples like Realtime Deepfakes and LLM-powered chatbots. Through a series of live demonstrations and showcases, we unveil the inner workings and technical foundation of these neural networks, highlight their capabilities and their weaknesses, and give an outlook on how we as a society can resist manipulation.

In a world where technology shapes narratives, understanding its potential and pitfalls is crucial. This talk aims to spark discourse and promote a future where technology serves societal betterment, not manipulation.

Jonas Mayer

TNG Technology Consulting GmbH, Senior Consultant

Munich, Germany

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