Most B2B marketers have experience implementing video in their marketing strategies. A common struggle with video is that marketers are often creating videos reactively rather than proactively and lack the confidence to know whether the video strategy they have will be effective.

In this session we crack the code on what a successful video topic strategy blueprint looks like specifically for Microsoft partners. Learn the most needed video topics that will drive your buyer’s journey and qualify your leads. You will also get to see example videos for each topic, what engaging and effective video structuring and development looks like, and gain a video methodology that will help you fully understand where video is needed in your organization.

Takeaways:
• How to think like your buyers when it comes to video
• Which videos you should be creating for your buyers
• How to structure and develop your videos efficiently and with the highest engagement
• Confidence in knowing that you are creating the right videos