In today's dynamic business environment, custom-fit architecture is crucial for aligning technology with business goals. This presentation will explore key aspects like identifying and prioritizing Business Drivers, and leveraging Impact Mapping to connect these drivers with outcomes. We'll delve into Architectural Drivers and their role in shaping robust solutions, with practical insights into visualizing architectures through the C4 model. Additionally, we’ll cover Risk Assessment techniques that ensure informed decision-making, balancing innovation with stability. Attendees will gain a comprehensive understanding of how to create adaptive and resilient architectures tailored to specific business needs.