With ever-evolving customer experience (CX) expectations, the Department of Motor Vehicles (DMV) stands out as a significant point of interaction for a large portion of the population. As the Commonwealth of Virginia looked to redesign their DMV website, a focus on a strong CX is what ultimately spelled success. They also chose Drupal 9 to bring these user experience and design concepts to life.

In this session, we’ll discuss:
- Taking CX feedback to heart when doing a redesign
- Developing extensive customer-centric designs that champion mobile and accessibility
- Building technical content models and paragraph styles that bring designs to life in an easy-to-maintain content management system
- Ensuring that your website continues to prioritizes CX through development and once launched through prioritization, data analytics, and optimization

Participants will walk away from this sessions with tangible CX insights to apply to their own government websites, as well as the building blocks to approach a similar redesign.