Join me for an insightful session on integrating Google's SEO guidelines into your design and development processes. We'll explore the latest best practices for optimising websites to rank higher in search results, without compromising on user experience or design aesthetics. Learn how to anticipate future SEO trends based on Google's projections and prepare your projects to stay ahead in the ever-evolving digital landscape. Whether you're a developer, designer, or digital strategist, this talk will equip you with actionable strategies to enhance your website's visibility and performance.