I was taught that mining and sustainability couldn’t coexist—that mining was a dirty word. As a Digital Product Manager in the mining industry, I’ve seen firsthand the drive to transform this legacy industry, undertake digital transformation and the push for sustainable solutions and Net zero.

How do you improve safety and asset maintenance, with a person in a Pit, when we are designing digital products from the office?

The first step in building truly effective digital products is focusing on the people who rely on them daily. I've been to the literal coal face, it's dusty, hot, sweaty, flies buzzing, with big dirty gloves on. Not to mention offline and over exposed with light!

Innovation fails when we ignore the end users. Applying Human Centric Design principles reduces costly failures, boosts adoption, and drives tangible impact. Add in AI, machine learning, automation and predictive analytics, and we are all shaping the next frontier and making Digital Twins.

Human-Centered Design (HCD) is key—iterating and testing in real mining environments ensures our technology meets real-world needs. By integrating user feedback and iterating the design, we create safer, smarter, and widely adopted industrial solutions.

Over the years, I've been involved with cross functional t ams building IoT devices, sensors, apps, websites, AI Visionware, and digital platforms to monitor products assets 100+ mining companies in 10+ countries.

15m - 60mins