Terms of Engagement: The Golden Rules

The user interface (UI) is a critical part of any software product. When it’s done well, users don’t even notice it. When it’s done badly, users don't come back. UX principles represent concepts that guide interface designs and accessibility. Including them from the start provides both developers and designers with a solid foundation. Join the treasure hunt across 4 pre-developed sites to show "the good, the bad and the ugly" of UX in action.

Louise van der Bijl

Pure UI

Cape Town, South Africa


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