Session

Better UX w/EQ

For designers and developers to create user-centric products, we must focus on creating the best possible experience for our clients. We do this by incorporating emotional intelligence into the creative process, triggering positive emotions when clients engage with our products and services. Emotional Intelligence is a skill you can develop with practice. Learn how to incorporate it into your creative process to design products and services that impress your clients. In this user experience workshop, you will:
-Understand ways user experience is included at every level of business
-Identify the touch points of your brand
-Learn the difference between UX vs. UI
-Learn to quickly identify what poor UX looks like
-Examine where UX fits into your own creative process
-Learn strategies you can implement immediately to design products and services with the best possible user experience
-Discuss companies that are effectively using EQ for their UX
-Understand the areas where you can incorporate EQ into your creative process when designing products and services

Christina Aldan

Brand Strategy Consultant at Arana Software

Las Vegas, Nevada, United States

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