Session

We need to talk about AI! - How to to adopt ‘AI’ successfully

‘AI’ has become the latest "big thing" in tech—the new holy grail or a passing fad, depending on whom you ask. Regardless, most organisations want a piece of the "AI" action. But what does that mean, and, more importantly, how do you enable innovation while staying in control of the challenges and risks that come with this new technology?
Drawing from my experiences in AI adoption across various clients, I’ll provide context on how to think about AI, share real-world examples of success (and failures) for insight, and offer actionable guidelines to support effective and responsible AI adoption.

Marcel Britsch

Digital consultant, product manager and business analyst

London, United Kingdom

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