A talk to confuse correlation and causation. During my personal running journey over the last two years, I learned some lessons about endurance running that will also help with creating a developer platform. The secret to success with both is a change in mindset. I will look at many different aspects covering technology, process, organization, and success metrics. This talk will highlight six opportunities to expand the platform as a product approach beyond technology selection and anchor it in continuous learning, community, and the right interfaces. How does all of this relate to my endurance running lessons? Come to find out.