Generative AI is a type of AI that can create new content and ideas, including conversations, stories, images, videos, and music. With generative AI on AWS, you can reinvent your applications, create entirely new customer experiences, drive unprecedented levels of productivity, and transform your business. Join this session to learn about generative AI, explore popular use cases, and delve into new AWS tools for building generative AI, including Amazon Bedrock, Amazon CodeWhisperer, and new Amazon EC2 instances powered by AWS Trainium and AWS Inferentia2.