Personal data privacy is a hot-button item today. It can often seem overly burdensome for the software developer looking to change the world. Established businesses may look at regulations and current data privacy trends as negatively impacting product innovation.

This is the wrong lens through which we should look at this.

In this talk, Noble walks through his framework to respect user privacy AND innovate around the growth in data, and the growth in regulations like the GDPR.
He shares insights on human-centered design opportunities that can help the independent developer and an established corporation.
Finally, he presents practical examples to minimize the data you collect and best practices for asking for data in software only when it provides value for the user.