We've all done it. Look at a problem, look at the obvious solution, act, regret.

Ouch. That hurts even more when the process cost you or your business tons of dollars, months of work, sleepless nights, or your customers' trust.

I'd like to take you on a trip - a journey through the design process. It starts with an idea, a challenge, sometimes real chaos; and it ends with happy users you've made a difference for.

Whether you have 3 minutes, 3 days or 3 months to solve a problem, there are pitfalls to avoid and highways to hell.

Let's drive down the road where design thinking becomes design doing. Joining the dots between design and action.