Every year companies waste billions of dollars building software that sits on the proverbial shelf collecting dust or is simply left to die due to a poor user experience and lack of adoption. According to a new study conducted by software lifecycle information firm, 1E, more than $30 billion is wasted annually on unused software in the U.S. alone. 
So, how can you help bring digital products back to life and become something users enjoy interacting with? In this hands-on workshop, we’ll cover the concept of ghost products, how you can identify them, steps you can take to improve them to aid in adoption, and how to mitigate any future products you work on coming back to haunt you.