Subtitle: "Why AI Will Only Replace Bad Coaches… and How to Become Irreplaceable in a Post-Digital World"

As AI tools continue to advance, the fear among Agile coaches and Scrum Masters is growing. Will artificial intelligence take over our jobs by automating key tasks and making our roles obsolete? But maybe we’re asking the wrong question. What if, instead of replacing us, AI is actually revealing us?

In this provocative talk, I invite you to challenge the status quo: Is AI really threatening our profession, or is it simply exposing those who have been blindly following processes without truly grasping the essence of agility?

Through real-life examples, future scenarios, and hands-on insights, we’ll explore:

- Which tasks AI can already do better than a "mediocre" Agile coach or Scrum Master — and why that’s a good thing.
- How to reinvent yourself as an Agile coach in a world where AI handles repetitive tasks.
- The irreplaceable role of emotional intelligence, creativity, and transformational leadership in making sure Agile coaches don’t just survive but thrive.
- Why AI presents the ultimate opportunity to distinguish those who truly add value from those who simply go through the motions.

This talk will provoke, inspire, and make you rethink your role as an Agile coach. It’s not just about surviving the AI wave — it’s about leveraging it to elevate our profession and become the leaders of human-centric innovation.

Provocative, engaging, and inspiring with a clear call to action, this keynote aims to challenge certainties while offering a positive and ambitious vision of what Agile coaching could become in the age of AI, sparking important questions about professional ethics.