Session
Storylistening – Transforming Design Briefs into the “little movies in your head”
In a world where technology evolves at breakneck speed, designers are increasingly tasked with solving complex problems while bridging the gap between technicalities, business requirements and user needs. How do we, as designers, step beyond traditional tools like Jobs-to-be-Done, task flows, and personas to truly understand what needs to be solved? Enter Storylistening—a fresh, innovative skill that transforms the way we process design briefs and stakeholder conversations.
Storylistening is a real-time hack that empowers designers to visualize problem statements as vivid narratives. Instead of passively absorbing technical jargon or abstract requirements, storylistening invites you to imagine these challenges as "little movies in your head." For example, as a UX designer for cybersecurity products, I pictures my domain as a medieval castle under siege. Personas become guards, scenarios evolve into defense strategies, and edge cases transform into unexpected attacks. This metaphorical storytelling makes abstract concepts tangible, enabling designers to:
* Ask incisive questions during stakeholder meetings.
* Uncover hidden gaps in requirements.
* Seamlessly align new insights with existing information architecture.
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