A good GenAI agent doesn’t just respond, it reasons. But most of what we’re seeing today is just prompt-chaining dressed up as intelligence. In this session, Rakia Finley walks through what it takes to design generative agents that truly leverage memory, task orchestration, and operational context. She’ll share real use cases from startups and enterprise environments, highlighting design decisions that unlock smarter behavior and pitfalls that leave agents stuck in loops. Whether you’re a builder or just GenAI-curious, you’ll leave with a better understanding of where agentic design is heading and how to start building systems that think before they talk.