Session

Speak your users’ language: what to look out for when going global

You think you've made the perfect app, but take it overseas and watch things fall apart! In this talk we delve into the frequent mistakes developers make when adapting their sites or apps for an international audience.
From hilarious translation blunders to unintentionally offending your users, the path to global success is riddled with challenges.


But this isn't just for the tech-minded!

Even if you've never written a line of code, we'll uncover fascinating linguistic and cultural tidbits that shed light on our wonderfully diverse world.
So, whether you're a coding pro or just curious about global quirks, come discover the do's and don'ts of going global!

Robin Martijn

Lead Quality & Innovation @ Bitfactory

Rotterdam, The Netherlands

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