Session
Prototyping Advertisement Concepts with Google TTS
Great creative work begins with play and culminates in outcomes. In this session, I share a lightweight workflow for turning a marketing idea into a first-draft campaign asset in minutes.
Using Google Colab, Google Cloud Text-to-Speech, and a simple audio toolchain, I will demonstrate two prototypes: a single-voice and two-voice “duet” advertisement built from prompts. We will examine where artificial intelligence accelerates work (drafting scripts, generating variations, and producing voice lines) and where humans must finish the job (message strategy, tone, and cultural nuance).
I will also outline the next-step roadmap: connecting Google Analytics to guide scripts with real audience interests, so drafts begin closer to what will perform.
Who can be interested: Marketers, social media managers, and creatives who want faster first drafts without losing authenticity.
You will learn:
-- A prompt-to-prototype pipeline (Colab → Text-to-Speech → duet mix).
-- How to reduce iterations while preserving brand voice.
-- A practical path to analytics-informed creative.
I have detailed part of the demo in an article which can be accessed on this link: https://www.linkedin.com/pulse/enhancing-presentations-how-ai-tools-generate-campaign-hakata-lrnwf
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