In today’s competitive landscape, storytelling is more than a creative outlet—it’s a powerful business tool. In this session, Sahithya Balasubramaniam shares how professionals can leverage authorpreneurship—the intersection of authorship and entrepreneurship—to amplify their personal brand, establish thought leadership, and attract meaningful business opportunities. Drawing from her journey as a four-time Amazon bestselling author and entrepreneur, she offers actionable strategies on using writing as a tool for visibility, credibility, and connection. Perfect for women professionals looking to elevate their voice and influence in their industry.

First delivered: Professional Women Connect (PWC) Community Event

Participants: 30+ women entrepreneurs and professionals with 3+ years of industry experience

Duration: 40 minutes

Target Audience: Women entrepreneurs, business owners, coaches, consultants, and creative professionals

Delivery Format: In-person community meet