Modern Mobile Development: Native vs Cross-Platform

A question every mobile app project has to ponder is: do we want to go native, or do we want to use a cross-platform framework? And if we go the cross-platform route, which framework better suits our needs?

The choice is never easy, and requires a holistic understanding of the project’s needs, and the specific strengths and weaknesses of each approach. No two products are alike, no two companies are alike, and as such, there is no absolutely right answer. On the other hand, there are potentially many “wrong” answers that we need to identify. So, how to choose? As the common refrain in software engineering goes, “it depends”.

This session aims to give you the knowledge and tools necessary to make the best possible choice for your product, not just from a technical point of view, but also considering the impacts on the teams and the company. By covering some of the history of cross-platform frameworks, and identifying the unique pros and cons of each potential approach, we’ll reach a better understanding of the question itself, and get ready to make one of the most impactful choices for your product.

Sebastiano Poggi

UX Engineer at Google working on Android Developer UX

Vicenza, Italy

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