It seems like we’ve finally reached the stage of DevRel awareness where most developer-facing companies realize they need Developer Relations professionals. Yet often, they don’t really know how to set their DevRel team up for success and what resources are absolutely essential. It’s up to the team to push for better collaboration and resources.

In this session, we’ll give DevRel ammunition for their discussions with external stakeholders. We will show a blueprint of a company where Product and Engineering have Developer Relations tenants built into their core workflows from day one, and how this approach leads to better outcomes when combined with a DevRel professional.