Integration Messages are at the core of modern system integrations, enabling seamless communication between distributed applications, legacy systems, cloud-native solutions and AI Agents. In enterprise environments, messaging ensures critical systems like CRM and ERP stay in sync, even when direct API integrations are not feasible due to system constraints or availability issues.

Azure offers a comprehensive suite of messaging services, including Azure Service Bus, Event Grid, and Event Hubs, each designed for different use cases. However, choosing the right service and effectively implementing well-known messaging patterns can be challenging with many options.

Tharanga Chandrasekera (Business Solutions MVP) and Steve Gichure will explore the core messaging technologies available in Azure and Power Automate.

This session will explore:
- When to use Azure Service Bus, Event Grid, or Event Hubs by understanding queue-based messaging, pub-sub, and event-driven systems.
- Practical implementation of messaging patterns.
- How does Power Automate integrate with Azure messaging services?
- Best practices for message durability, error handling, and governance.

Expect a highly interactive session with live demonstrations and real-world scenarios to help you design and implement robust messaging architectures using Power Automate and Azure Services.