Session

Design Systems to Win

Clients are beginning to ask design teams what they're doing about AI, and most agencies probably don't have a real answer. This talk gives you one: how design systems are becoming the product you pitch, what to document so it reads as infrastructure instead of overhead, and an audit you can run in a first client meeting to find gaps and scope new work. If you're job hunting, hiring, or running an agency trying to win the next contract, this is the skill set that will separate who gets the work from who doesn't.

Steven Wakabayashi

Founder, Stranger Creative

New York City, New York, United States

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