Personal Branding can be difficult can't it? There's just so much to do, whether it be configuring our social media accounts, drafting resumes or creating content. So much work goes into creating a good personal brand. But have you ever thought about the why behind your brand? In this session we will look at this very talking point by looking at our brand through seeing it as our V.O.I.C.E. Through learning and adopting this acronym we can begin to really understand the why that informs the how of our personal brand.