Many Business Partners used to treat Business Central as a tool which can be used for all kinds of business problems – you have a hammer, every problem looks like a nail! Massive ISV solutions and customizations are still in the market and this mindset hasn’t changed much.

Though over the last years, customer expectations did change significantly. In a connected cloud app-and data-driven world, clients are no longer willing to sacrifice usability for the sake of a having consistency in processes and data. Of course users want to have both data and process consistency whilst having state of the art usability and functionality at the same time!

This challenges the paradigm of all-in-one solutions. Having everything in one solution is still the key argument for many partners when trying to convince prospects. In this session, we will share, how we try to marry both worlds: All-in-one AND best-of-breed to a new all-of-breed-solution.

Why have we decided not to use Business Central for certain customer groups?
Through practical insights, we share our experience and challenges with changing customer requirements in the cloud and how we leverage optimized integration possibilities and data integrity among cloud apps.
Discover how Jira Service Management and Business Central have become the cornerstones of our cloud strategy, driving operational efficiency, improving customer experience, and streamlining critical processes.