In 2026, "spotting the glitch" is dead. Deepfakes are now cheap, fast, and good enough to fool busy humans. Searching for "glitches" or extra fingers doesn't work anymore. The new rule is simple: seeing isn’t believing until verified.

This session moves beyond the panic to build a "Zero Trust for Content" strategy. We accept that audio, video, and text can be perfectly synthesized, and focus on the only thing that matters: provenance. We will explore the operational reality of deepfake defense, shifting from manual detection to cryptographic verification using C2PA standards and the now-enforced EU AI Act labeling rules.

You will learn to replace anxiety with strict process, mastering "verified callback" protocols to stop voice-cloned CEO fraud and deploying rapid crisis playbooks to debunk viral disinformation without amplifying it. Join us to build a defense based on process, provenance, and proof - because your eyes are no longer a reliable security control.