Session
The DAM Black Box: Tracking Public Link Assets in Sitecore AI
In modern composable architectures powered by Sitecore AI and Sitecore Content Hub, Public Links make it incredibly easy for teams to distribute assets across websites, campaigns, and partner experiences.
But that convenience introduces a hidden governance problem.
Once an asset is shared via a Public Link, there is no native way to track where it is being used. When a marketing team updates, replaces, or retires an asset, multiple experiences can silently break — from campaign pages to partner microsites and product landing pages.
The inevitable question appears:
“Who broke my image?”
In this session, we will explore how to introduce “Where Used” tracking for Public Link assets in Sitecore environments.
We will demonstrate a practical solution that scans pages and components to detect asset references, capturing metadata such as:
Page name
Component name
Asset ID
Public Link URL
Using automation and schema extensions, this usage data is synchronized back into Sitecore Content Hub, creating a centralized asset usage index that provides visibility before assets are modified or retired.
This approach helps enterprises:
Prevent broken experiences
Improve DAM governance
Protect brand consistency across channels
Finally, we’ll explore how this concept could evolve into a Sitecore Marketplace extension, enabling the broader community to implement standardized Public Link governance.
If you work with Sitecore Content Hub, composable architectures, or enterprise DAM governance, this session will provide a practical solution to one of the most overlooked risks in modern digital experience platforms.
Varun Shringarpure
7X Sitecore Technology MVP | Digital Experience Consultant | Speaker & Podcast Host
Vadodara, India
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