Sarah Russell

Sarah Russell

VP of Marketing at EducationDynamics

Kansas City, Missouri, United States

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Sarah Russell is VP of Marketing at EducationDynamics, where she has spent 17 years at the intersection of search behavior, audience data, and marketing strategy. She leads SEO, paid media, social, and creative teams serving higher education institutions nationwide.

Sarah is best known for work that pioneers actionable strategies in a quickly evolving marketing landscape. She developed Signal Engineering, a framework for making brands legible to AI systems.

Sarah builds teams as well as strategies. She has designed and built the multi-agent AI infrastructure her teams use for market research, search intelligence, and content production, and established EducationDynamics' center of excellence for performance marketing.

Area of Expertise

  • Business & Management
  • Government, Social Sector & Education
  • Media & Information

Topics

  • Marketing
  • Digital Marketing
  • Marketing Strategy
  • Growth Marketing
  • AI Marketing Automation

Sarah Russell

VP of Marketing at EducationDynamics

Kansas City, Missouri, United States

Actions

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