Scott Wintheiser

Scott Wintheiser

Building better digital experiences for manufacturers through strategy & continual improvement | CEO, Lightburn | Umbraco Gold Partner

Milwaukee, Wisconsin, United States

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Most manufacturers know they need to do more with digital. The challenge isn’t awareness, it’s knowing where to start without overspending or chasing the wrong trends.
That’s the problem I’ve been solving for 28 years.

I’m the CEO and co-founder of Lightburn, a digital agency based in Milwaukee. We work with mid-size manufacturers and growth-stage businesses who need to improve their digital customer experience, streamline their tech stacks, build websites and marketing strategies that actually drive results with solutions that are right-sized for their teams and budgets.

In Lightburn’s early days, the tools we needed didn’t exist yet, so we built them – a custom CMS and ecommerce platform, from scratch. I’ve also founded and sold multiple ecommerce businesses along the way. I’ve spent my career helping companies cut through the noise, ask better questions, and find the right-size solution, not the most expensive one.

What makes Lightburn different is our focus on continual improvement. We don’t come in and tell you to tear everything down. We invest in what you’ve built, make it better, and help you grow at a pace that’s sustainable for your team and budget.

If your marketing team is managing multiple brand sites, wrestling with aging platforms, or trying to figure out what to do with all the data you’re collecting, I’d love to talk. We’ve likely solved a version of your problem before.

Area of Expertise

  • Business & Management
  • Information & Communications Technology
  • Manufacturing & Industrial Materials

Topics

  • Artificial Intelligence (AI)
  • Website Strategy
  • Website Development
  • User Experience
  • User Experience Design
  • user experience strategy
  • User Experience & Adoption
  • The Future of Artificial Intelligence: Trends and Transformations
  • CMS
  • CMS Migration
  • Umbraco
  • Umbraco Cloud
  • headless cms
  • website designing
  • Website Redesign
  • AI in Manufacturing
  • Digital Transformation
  • Digital Transformation Leader
  • Digital Transformation & Strategy
  • Agile Digital Transformation & Data Analytics
  • Digital Transformation & Modernization
  • Digital Transformation & Technology Adoption
  • B2B digital transformation
  • AI-Powered Digital Transformation
  • Industrial Digital Transformation
  • Future of Work & Digital Transformation
  • manufacturing
  • B2B
  • B2B marketing
  • B2B & B2C Platform Strategies
  • B2B customer experience design
  • manufacturing industry
  • Food Manufacturing
  • electronics manufacturing
  • semiconductor manufacturing
  • Medical Device Manufacturing
  • AI & Data Analytics in Manufacturing

Scott Wintheiser

Building better digital experiences for manufacturers through strategy & continual improvement | CEO, Lightburn | Umbraco Gold Partner

Milwaukee, Wisconsin, United States

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