Shira Weinberg Harel
Product and AI Expert, ex-Microsoft
Tel Aviv, Israel
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I am Shira, a product leader with over 20 years of experience in tech, specializing in artificial intelligence and product management. For years, I have led product teams in the field of AI at Microsoft, working on various products from innovation projects to AI solutions in Office365. In the past year I have established a Product Management School, and I also run lectures and workshops on AI tools to various audiences and organizations. Additionally, I host the podcast “The Product Next Door“ (Hebrew) which explores various product management roles. Gender equality is close to my heart and led me to co-found LeadWith, a non-profit promoting women in tech.
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Revolutionizing Visual Content: A Hands-On Workshop on AI Tools
The new Gen-AI tools equip each and every one of us to create and modify images for a wide range of applications – from marketing materials and presentations to children's books, and beyond. These tools not only facilitate idea generation but also enhance thought processes and creativity, becoming collaborative partners as we conceive and develop our projects. In this workshop, we'll explore and experience several free and accessible tools. These enable us to generate and edit images for various purposes, offering control over the image's style, the flexibility to alter various parameters, and the ability to tailor content to our specific needs. Additionally, we'll delve into more advanced tools, unveiling their unique capabilities and broadening our horizons in the realm of AI-based visual content creation.
Artificial Intelligence, Real Biases: Examining Gender Biases in AI
Have you ever wondered why when you ask Midjourney for pictures of drivers, only images of men appear? Or why Siri's default voice is female?
The lecture explores the existence of gender biases in artificial intelligence and how they impact our understanding of reality.
As AI continues to permeate our lives, it's crucial to recognize that it is not always neutral. From Google Translate to cutting-edge generative AI platforms, this lecture will examine the gender biases present in various technologies. Through engaging examples, attendees will gain a deeper understanding of the issue and learn about available tools to address and create a more equitable future.
AI for the Masses: Building AI Products that Users Trust
Will you trust a new AI product to automatically and quickly respond to your emails for you? Will you trust AI to make meaningful decisions in your life? Creating an AI-based product involves many challenges. It’s not just about the complexity of creating the intelligence, it’s also about creating user trust with the system. Our product has one chance - If we fail in creating this trust, no one will keep using it.
In this session we will discuss how trust can be broken, or created. We will see some examples and discuss the UX and Product principles that can pave the way to a successful AI product.
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